Mena Massoud on Identity, Impact, and His New Role as Egypt’s Arts Ambassador

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From starring as Disney’s beloved Aladdin to taking on a powerful new role off-screen, Mena Massoud continues to make waves both in Hollywood and back home. Recently appointed by Egypt’s Ministry of Culture as the nation’s official Arts Ambassador, the Canadian-Egyptian actor is stepping into a role that blends influence with impact—championing local talent, cultural exchange, and creative expression. From “charming, funny, and earnest with dynamic energy” to “instantly endearing”, the world couldn’t help but comment on the star’s charisma and we knew we had to sit down with him to see it for ourselves. In this interview, Mena talked about this prestigious appointment, his latest project Wish You Were Here, and how his identity continues to shape the stories he tells.

 

Congratulations on being appointed Egypts Arts Ambassador. What does this title personally mean to you, especially as someone who grew up abroad?

 

Thank you. It’s a great honor to be recognized by the country I was born in for the work that I have done so far in my life. I first fell in love with acting through Egyptian cinema and television so it holds a special place in my heart. I may have grown up abroad, but I was born in Egypt and Egypt’s vibrant art scene was my first love.

Photo provided by Jacquemus

Your role as Aladdin made a global impact. How do you plan to use that international influence to spotlight Egyptian arts and culture?
I think the best way to make an impact is to make working in Egyptian cinema and television a habit. There’s no better way. I can talk all I want but I have to walk the talk. And if I say that, ‘I love Egyptian cinema’ and ‘The art scene in Egypt is some of the best in the world’ then I should want to participate in that, right? And I do. I’ve been wanting to make my mark in Egypt since 2021 and I hope that, soon, we will be able to share our film, In Broad Daylight, with not only North Africa and the Middle East, but the whole world.
As Arts Ambassador, you’ll be supporting local talent. What do you think are some of the biggest strengths and challenges facing emerging Egyptian artists today?
The biggest advantage Egyptian artists have today is their history, reputation and pool of talent. I always say this but since the 1970’s, Egypt has established itself as an artistic powerhouse on the global stage. The challenge, whether here, or elsewhere, is cutting through the noise. There is so much content being created now, on streaming platforms and on social media, that it’s very difficult to earn people’s attention. As technology becomes more accessible, the competition will increase drastically and that will always prove to be challenging.
You were also involved in the “Speak Egyptian” initiative. How do language and cultural identity shape your work as an actor and public figure?
Language and culture are huge parts of what makes every human unique. And for me, the fact that I’m Egyptian, which I consider to be the coolest country in the world, especially given our history, is just incredible. Why would I not be proud of my culture and identity? The immigrant story is not one which many people understand. It’s a very hard thing sometimes to feel like you’re not completely one identity or another. As an immigrant, you’re kind of caught in the middle. And that certainly makes ones portrayal of identity harder. When you’re born in a country and live in that country your whole life, no one can argue that you’re 100% from that country. But when you’re born somewhere, then you move somewhere else, then you move and work somewhere else – your identity can get lost in translation. So language and culture become hugely important.
In what ways do you hope to inspire young Egyptians—both at home and in the diaspora—through this new role?
I just want my generation and the younger ones to be proud of where they come from. We live in a world where there’s a lot of confusion and, often times, shame associated with identity and I want people to know they can and should be proud of their roots. The world is filled with such beautiful cultures and we should embrace that uniqueness.
The way you played Aladdin was a significant moment on so many levels. Looking back, what did that role teach you both professionally and personally?
This is a loaded question and my answer will never encompass everything I learned. This was objectively a mammoth moment not just for me, but everyone involved. Personally, it taught me that I can do anything I set my mind to. But it also taught me that there’s so much I can’t control and I have to be okay with that. I have to take the good with the bad. You can’t just have the good all the time. Life doesn’t work that way. Professionally it taught me that as long as you work hard, stay focused, and more importantly, remain positive at all times, good things will come.

Photo provided by Jacquemus

Would you say your Egyptian heritage influenced your portrayal of Aladdin? In what way?
Just being. When you grow up eating Egyptian food and speaking Arabic at home and looking Egyptian – how can it not influence your work as an artist? I get asked this question all the time and the answer is as simple as – genes. We consume art with our eyes before anything else. So as soon as you lay eyes on an actor, where they come from has an impact on how you see them whether you know it or not.
Your character Adam in Wish You Were Here is deeply layered and full of contrast. How did you approach bringing out those complexities in your performance?
I loved that character so much. First off, the film was based on a novel so I had a lot of source material to work with. Secondly, Adam is diagnosed with glioblastoma, which there is a lot of literature and science on at this point so that made the physical and mental research a bit easier. I spoke to a family friend who is a neuroscientist and he was able to shed light on the process and that certainly helped me tremendously.
Working under Julia Stiles’ direction in her debut film must have been unique. How did her experience as an actress influence her directing style, and what was it like collaborating with her on this project?
Working with Julia on this film was a dream. As actors, we never had to explain the process to her or what we needed on set – she just knew. She’s been acting since she was a kid so she has an intimate understanding of what actors need and how they thrive. My co-star Isabelle Fuhrman has also been acting a long time, so it was honestly such a lovely experience. It was truly an artistic experience. Which is not always the case with movies. Sometimes the focus is shifted elsewhere because of many different factors but with this film, and the team of Julia and Isabelle, I was really blessed that I got to really just focus on the art. I feel lucky to have shared this film with them.
The film delves deep into themes of love, loss, and living in the moment. What personal insights or reflections did you gain from embodying Adam’s journey?
Life is short. Never take anything for granted. Feel things deeply while you can. Be courageous. Be courageous in love, in hardship, in work, in life. Adam is a character, who by the age of 25, has already done really well for himself. He’s built a business and sold it, he has a lot of money – but what does it all mean when you’re going to die by the time you’re 28 or 29? He never got to experience the thing that matters the most which is finding his soulmate. Until he does of course and that’s what’s so heartbreaking. But at least he gets there.